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Service website · Concept

Wanwanpo: a dog-walking service site designed around reassurance

A concept site for a Fukuoka dog-walking service, created by our founders before Nextcreative. It is designed to put busy owners at ease before they book a walker.

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Wanwanpo: a dog-walking service site designed around reassurance

01

Booking form up front: area, date and time

02

Owners' worries answered before the booking ask

03

Photo reports and walk updates via LINE

01

The problem

Handing your dog to a stranger takes trust, so the site had to answer owners' worries (safety, walk updates) before asking them to book.

02

How we approached it

  1. 1

    Put the booking form up front: area, date and time.

  2. 2

    Addressed owners' common worries, then described the services: photo reports and walk updates via LINE.

  3. 3

    Added a FAQ and blog, in English with a Japanese translation.

03

Challenges we faced

Trust before the booking button

Owners won't book until their worries are answered, so the page names the common problems (no time, overtime, not enough exercise) and answers each one: experienced walkers, photo reports and walk updates via LINE.

Booking that sets honest expectations

The booking form asks only for area, date and time, and the site is clear that walks are booked at least 24 hours ahead.

Project gallery

Wanwanpo: a dog-walking service site designed around reassurance — 1
Wanwanpo: a dog-walking service site designed around reassurance — 2
Wanwanpo: a dog-walking service site designed around reassurance — 3

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